Blog

What's happening?

A behind-the-scenes look at life at Origin, our team’s favourite campaigns, what our clients are getting up to and a round-up of the marketing trends you need to know about.

01

Search vs. navigate: How people behave on websites – do they search or do they navigate?

We live in the age of search engines and modern browsers that implement built-in search bars. Search engines, like Google or Bing, allow us to quickly find answers to any question we have.

Do you really need an internal search box on your site, when people already have Google?

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Introducing: the Blurbs Cares pack from Origin

Uncertain times call for businesses to focus on building clear and transparent communications, both internally and externally – and it’s no exaggeration to say that right now, it seems the whole world is on social media.

 
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It's official - Origin is a Cludo Certified Partner

Everyone loves badges and we are no exception. We received our new and sparkly Cludo Certified Partner Badge today, and we're rightly chuffed! Very proud to represent Cludo in the UK and integrate their fabulous AI based on-site search into our digital customer and visitor experiences.
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In the news: Content marketing strategy advice for eCommerce businesses

Today’s consumers live in a digital world and can independently research products and services. They also expect brands and businesses to tailor their messages based on customers' individual needs and preferences.

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